Artbeat Magazine vol.003
NECRO POON is a contemporary menswear designer brand which was established in 2015.
“I believe that fashion is a medium through which I can make my dreams into reality,” explains Poon. His designs are inspired by the concepts of global political awareness and contradiction, which in turn derive from his belief in liberty, independent and equality.
Through his designs, he hopes to reach out to people who share his values, as well as influence those who perhaps do not.
The concepts of conflict and contradiction express themselves in his combination of different design elements, a metaphor for the different elements that live side by side in society.
As an extension of the conceptual basis for his designs, Poon believes that clothing must be wearable and comfortable, that it is clothing first and foremost. To that end, he develops and utilizes technical, functional materials to incorporate into his garments. Poon hopes that all those who wear his designs will feel fashionable yet comfortable, and moreover inspired by his sense of social concern